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Ayam Brand: Facebook Live Cooking Series
Four live cooking sessions showcasing Ayam Brand’s Asam Pedas Cooking Paste and Coconut Milk through practical recipes.
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Jasmine: Chinese New Year Influencer Campaign
A creator campaign that introduced the benefits of Jasmine Sunwhite Rice through festive Chinese New Year content.
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Aji-Shio: Facebook Live Cooking Demo
A live cooking session created to promote Aji-Shio’s Egg-stra Shiok contest and encourage viewers to take part.
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SEDAPEDIA: Merdeka Facebook Live Campaign
A lively cooking session that promoted SEDAPEDIA’s Merdeka contest through food and festive content.
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Bright Cow Cooking Demo
Campaign Overview Strategic Objective Execution & Collaboration Strategy Final Performance ResultsTotal Video Views: 210 views.Total Engagement: 89 actions.Average Engagement Rate: 42.38% (calculated against total views). Standout Performer: The culinary host and Chef Lin generated exceptional real-time interest during the product specialty segments. Peak live viewership reached 17 concurrent users. Have…
